Si is an artist and creative director based in San Francisco.
As a creative visionary, he applies his eye for the beautiful and aesthetic to the technological world, always pushing the boundaries of what is possible.

Si started his design practice in the advertising industry, where he developed a unique perspective on the intersection of art and commercial advertising. 

Currently, Si works at Meta as a creative director and product design manager.

With the rise of AI, Si harnessed the tool to build worlds and tell stories. His project, Neptunian Glitterball, skyrocketed to success.